All Brands Toys Appointed for Meccano

All Brands Toys, a leading toy and game distributor, is proud to announce that it has been appointed as the new exclusive distributor of Meccano by Addo Play Ltd. for Australian and New Zealand markets, effective from Autumn Winter 2026.

This new partnership marks a significant milestone for both companies, bringing together Meccano’s globally recognised engineering heritage with All Brands Toys’ strong distribution network and retail expertise across the region.

The collaboration will make its first official public appearance at Melbourne Toy Fair (1st–4th March) at the Melbourne Convention and Exhibition Centre. Here, All Brands Toys will showcase the first wave of the Meccano portfolio, offering retailers, media, and industry partners an early look at the brand’s forthcoming AW26 refresh.

F1 x Meccano

A highlight of the showcase will be the Meccano Pro x Aston Martin Aramco Formula One™ car, the hero item anchoring Meccano’s new premium “Meccano Pro” category.

This highly detailed 1/8 scale model, inspired by the AMR25, combines Meccano’s renowned engineering system with the performance-driven design and technical excellence associated with Aston Martin Aramco. The set is manufactured by Addo Play and will be distributed locally by All Brands Toys.

The Meccano Pro range is one of several new segments launching as part of Addo Play’s Meccano’s brand refresh for AW26, all of which will be on display at Melbourne Toy Fair as All Brands Toys introduces the next era of Meccano to the region.

“Meccano is one of the most iconic construction brands in the world, and we’re incredibly proud to be bringing the next chapter of the brand to retailers across Australia and the New Zealand markets,” said Darren Hunter, CEO of All Brands Toys. “This partnership reflects our commitment to growing brands with strong heritage, innovation, and long-term value for our retail partners.”

“This brand refresh marks a significant step forward for Meccano, expanding its appeal across multiple age groups and skill levels while staying true to its engineering DNA,” said Dave Martin & Mary Price, Co-founders of Addo Play. “With All Brands Toys as our distribution partner, we’re well positioned to deliver a stronger, more dynamic Meccano presence in the region.”


This article also appeared in Edition 20 of The Toy Universe Magazine

EMAIL COMMUNICATIONS

ADVERTISEMENT

LATEST MAGAZINE

Latest Posts