COLUMNFrom the Buyers DeskBy An Experienced Retail ProfessionalEdition 2 — Cross-Category Promotions from a Retail Perspective
What is a Cross Category Promotion?
It is a promotion...
COLUMNFrom the Buyers DeskBy An Experienced Retail ProfessionalEdition 1 — Presenting Products to Toy Buyers
I have been in the retail trade for over 40...