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Australian Toy Association

BY THE TOY UNIVERSE

Articles

ATA Industry Networking Golf Day 2026

On Thursday 14th May, the ATA hosted our annual Industry Networking Golf Day, and what a cracking day it turned out to be! Melbourne...
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Articles

Welcome to The ATA’s Annual Sydney Mid-Year Fair

Spread across two levels, this year’s Fair brings together a fantastic range of exhibitors showcasing products designed to help your store stand out. From...
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News

The 2026 ATA Annual Toy Trade Golf Day

The ATA’s annual Toy Trade Golf Day is on again, and you won’t want to miss out on one of the industry’s favourite events....
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News

2026 ATA Product of the Year Awards

At the 2026 Industry Awards Ceremony, the ATA had the privilege of handing out the prestigious Product of the Year Awards. These Awards are...
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News

ATA Toy Hobby & Licensing Fair 2026 – Event Highlights

As the official media partner of the Australian Toy Association, Bugg Media was proud to be part of the energy, celebration and industry connection...
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Articles

Welcome to the 2026 Toy Fair!

Welcome to the 59th in-person Toy, Hobby and Licensing Fair, proudly hosted in glorious Melbourne, Australia. Across four action-packed days, attendees will have the opportunity...
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Columns

Toy Fair Season Is Here!

Happy New Year and a wonderful Year of the Horse to you all!  I hope the festive season brought success to your business, both in...
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Articles

Momentum Builds for Christmas — Halloween Sales & Hottest Toys Event Drive Optimism

As Halloween wraps up another season of costumes, candy, and creativity - retailers are reporting a welcome boost in sales. From licensed costumes to...
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News

In June, the ATA Hosted the Sydney Mid-Year Event at a Brand-new Venue

In June, the ATA hosted our Sydney Mid-Year event at a brand-new venue, and we were thrilled to receive overwhelmingly positive feedback from both...
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News

The Sydney Mid-Year Toy Preview is Back and Set for CommBank Stadium

It’s been a few months since the ATA hosted another highly successful Toy Fair at the Melbourne Convention & Exhibition Centre. With more than...
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News

2025 ATA Award Winners

2025 PRODUCT OF THE YEAR CATEGORIES:Action Product of the YearWinner - Jada Godzilla X Kong: Heat-Ray Breath Godzilla Remote Control Figure by Ikon CollectablesAustralian...
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News

Welcome to the 2025 Australian Toy Hobby and Licensing Fair!

On Sunday, March 2nd, the doors will open to a vibrant playground brimming with everything a child could imagine. As adults, we can also...
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